After the acquisition of WhatsApp, Facebook has been putting effort in enhancing WhatsApp user experience in order to maintain its global top 5 market share in functional social App.
One of the best functions all time is the “Delete massage” function developed in the year 2018.
Source: WABetaInfo page
Recently, an advanced message delete function has been put on testing called “disappearing message”. The function offers an auto deletion of message after a certain period of time e.g. 1 hour, 1 day, 1 week, 1 month to a year suggested by the WABetaInfo Page and it is expected to first launch on WhatsApp Group.
Huge storage usage problem could be solved with the above especially when daily business conversations are shifting to WhatsApp for a better communication. On top of that, it helps increasing the user experience on WhatsApp by enhancing privacy on conversations and thus, confidence. And maybe pathing the way for further WhatsApp advert??